Home Basketball Mark Cuban Shares Mavericks Failed 2013 Video Pitch To Dwight Howard

Mark Cuban Shares Mavericks Failed 2013 Video Pitch To Dwight Howard

Dallas Mavericks owner Mark Cuban is known for doing things differently. We hear a lot during free agency about how NBA teams have to essentially recruit players; on his blog, Cuban gives us some insight into the process.

During the pursuit of Dwight Howard during the NBA’s free agency period in 2013, we heard a lot about how interested teams were flying Howard and his handlers into their town for a meeting, hoping to woo Howard to sign with their team after dazzling them during a meet.

But what actually goes on in those meetings?

Cuban shared a video that was used to get D Howard to envision the brightest possible future for himself in Dallas. Here’s the video:

From Cuban’s blog:

“Let me address here the inevitable question of Dwight vs Mavs culture. We saw it as somewhat of a risk, but felt like because Dwight by all appearances and checking we did, is a good guy and with our support systems we believed we could make it work. if not, he was obviously a very trade-able asset. But, as everyone knows, we didn’t sign him. He went to the Rockets. I do have to say the meeting with Dwight was very interesting. He is a smart guy. Much smarter than people give him credit for. He is also a very, very good listener. Unlike most people, he spent far more time listening than talking. And he had the best response to an opening question that I have ever heard from a player, or anyone for that matter. When we asked him what his goal was, his response was very specific ” I want to be Epic.”

Would i do it the same way again ? In a heartbeat. Why ? Because in the NBA, like in the non-sports business world you have to take chances in order to be rewarded. You have to be smart and you have to be more than a little lucky.

Even if you don’t like Cuban (see Kenyon Martin), you have to love his candor. On how he felt about the 2012-2013 offseason: “It sucked from every angle and was no fun for anyone.”

Cuban is the ultimate self-starter and the fact that he is so open about his perceived failures gives you a glimpse as to why he has been so successful.

Sometimes you win, sometimes you lose, but if you consistently put yourself in a situation to win and back it up with an unceasing work ethic, eventually you are going to be successful in your chosen area.

I think I just inadvertently talked myself into purchasing his book, How To Win At The Sport Of Business.

I’ve been a freelance journalist since 2000 and have had my work published via AskMen, Sports Illustrated, Bleacher Report, Busted Coverage, and Autotrader. I’ve done stand-up comedy. I'm a dad, youth soccer club President, and former team statistician for the oldest indoor football team in the world, the Omaha Beef. I’ve married six couples in 10 years and my Marriage to Still Married ratio is 6:6. I always say, it isn’t so much about the “love,” as it is the tasteless jokes that became vows. I started the I-80 Sports Blog to have all the work I've published located in one place and to write about things I want to write about. I don't take anything too seriously and it is a real time saver.